Fast growing nursery brand, Green Sheep Group (GSG), is delighted to announce the appointment of Brett Capon. 

With significant senior level industry experience, Brett joins the Warwickshire based business as the New Sales Director to oversee multiple channels of the business.  

Formerly Head of Sales at Mamas & Papas, Brett brings 30 years sales experience to the role and a wealth of knowledge from spending nearly half of his career in the nursery sector. The new role will see him oversee the UK & Ireland, whilst also focusing on building the Group’s export and emerging markets business. Brett will work across both of GSG’s iconic brands, Snüz and The Little Green Sheep, with objectives to strategically bring new products to market and grow the company’s international presence. 

Brett’s arrival follows a string of developments across the business, including the appointment of Matt Hill as Product Designer and Georgie Sternberg to add another Account Manager to the award-winning team, as well as six tactical promotions within the business. The strategic developments and growth reflect GSG’s ongoing and continued trade and consumer success.

Speaking about the appointment Roger Allen at GSG said: “Here at GSG we believe that building a team with the right culture, great people and winning mentality is paramount and the recent appointments truly reflect our commitment to finding the best people and recruiting absolute talent.”

He continued: “Finding the right person to drive the business forward and lead the sales team was of vital importance.  Brett certainly stood out thanks to his significant industry experience, sales knowledge and determination; we are confident he will deliver and support our assertive plans for growth.”

Brett Capon added: “I am thrilled to be joining Green Sheep Group at such an important time in the brand’s strategic growth. I have been admirer of GSG for some time and the opportunity to be part of such a highly respected business within the nursery industry with two iconic brands in Snuz and The Little Green Sheep is very exciting. 

I look forward to working with the excellent GSG team on our next strategic steps. We have some truly fantastic new products launching in 2022 which I am certain based on the reaction at the Harrogate Nursery Fair, will further enhance our brands growth in both existing and new markets. I will be focused on replicating our UK successes in our export & emerging markets, so I am looking forward to the challenge ahead.”

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