Don’t miss the August edition of Nursery Today, packed with industry news, retailer insight, interviews and the latest product trends.
IN OUR FEATURES/SPOTLIGHT SECTION:
This month we shine the spotlight on Kind + Jugend, Compact Folds and Gifts, bringing you the latest products, innovations and market developments.
IN OUR RETAIL SECTION:
Compact fold pushchairs have evolved far beyond being a holiday essential, with many parents now choosing them as an everyday travel solution. We speak to Jolly Tots Managing Director Lorretta Owen about changing customer expectations, demand for cabin-friendly models and why practicality, value and expert in-store advice remain key to the buying journey.
With Kind + Jugend on the horizon, we also catch up with ebebek’s UK Country Director, Faruk Giray, who shares his thoughts on why the show remains an important destination for discovering new products, strengthening supplier relationships and keeping up with the latest retail trends.
INTERVIEWS:
As Kind + Jugend approaches, we speak to Director Jörg Schmale about this year’s show, including the growing influence of AI, the importance of sustainability and why Cologne remains such an important meeting place for the industry.
Joie’s Head of Product Management, Damon Marriott, reveals what visitors can expect from the brand, why face-to-face demonstrations remain invaluable and the innovations retailers should be watching for as they plan for 2027.
With Ergobaby also heading to Kind + Jugend this year, we chat to Ergobaby CMO Herberto Calves about the brand’s refreshed identity, latest carrier innovations, retailer education and why face-to-face conversations remain so important.
We continue our look at the compact fold category with Ickle Bubba’s Marketing & Digital Director, Emma Scorah, and hauck’s Head of Sales, UK & Ireland, Helen Robinson. Both discuss changing consumer expectations, innovation and the opportunities the category presents for retailers.
COVER STORY: BUNDLES OF LOVE – MEET THE FINITI TRAVEL READY BUNDLE
One of Joie’s most popular bundles, the finiti travel ready bundle, brings together the brand’s much-loved i-Level Pro with everything parents need for a flexible travel solution. The i-Level Pro is also offered in partnership with The Lullaby Trust, adding further reassurance for families looking for practical and thoughtfully designed travel products.
PLUS: Pramland’s John Barker reflects on changing customer buying habits, the challenge of budget travel systems and the importance of demonstrating quality in-store, while Jonathan Feingold shares his observations from CBME Shanghai, highlighting key trends, innovations and renewed optimism across the global nursery market. Turn to pages 30 and 52 for more.
RETAILERS AND SUPPLIERS: Have news or views you’d like featured? Email Editor Penny Franks at penny@lemapublishing.co.uk for consideration in the next issue.
