Nora Baby is delighted to announce the expansion of its UK operations with the appointment of Daisy Hurcombe as Social Media and Marketing Manager.
As the UK market continues to show strong demand for innovative, safety-led nursery products, Nora Baby is strengthening its local presence to better support retailers, partners, and parents. Daisy’s appointment marks a significant step in the brand’s commitment to long-term growth and deeper engagement within the UK nursery sector.
Bringing experience in content strategy, digital campaign management, and influencer partnerships,Daisy will lead Nora Baby’s UK social media channels and marketing initiatives. Her role will focus on elevating brand visibility, supporting independent and national retailers, and driving consumer awareness across the Jovikids and Welldon ranges.
Speaking about the appointment, Nora Baby’s Sales Director Michael De-Cotis said: “We are thrilled to welcome Daisy to the team at an exciting time for the business. The UK is a key market for Nora Baby, and investing in dedicated marketing expertise reflects our commitment to supporting our retail partners and building strong connections with parents. Daisy’s creativity and strategic insight will play a vital role in our continued growth.”
Daisy Hurcombe added: “I’m incredibly excited to join Nora Baby and represent the innovative Jovikids and Welldon brands in the UK. There is huge potential to grow awareness and build a vibrant, engaged community around products that combine safety, quality, and thoughtful design. I’m looking forward to working closely with retailers and industry partners to bring fresh energy to the brand.”
Nora Baby distributes the internationally recognised Jovikids and Welldon car seat collections, known for their focus on advanced safety technology, comfort, and contemporary design. The expansion of the UK team signals a new chapter for the brand as it continues to invest in local expertise and market development.
