Award winning PR agency harnesses Influencer intel through new integrated database and website
Today, Azaria, one of the UK’s leading family specialist PR & Marketing agencies, has launched an exciting new strapline and website with integrated database, to reflect its energy, passion and expertise in influencer marketing and digital PR.
Experts for 16 years, Azaria has built up one of the largest databases of parenting influencers in the UK. Their new ‘Influencer Intel’ resource incorporates a new, easy-to-navigate contact form on its homepage, which allows the team to channel daily Influencer enquiries in to one place.
The new combined, in-house system can strategically partner content creators and brands through detailed data matching. This easily manipulatable resource will further assist in the creation of smarter influencer campaigns.
Azaria MD, Amber Steventon commented: “Having nurtured countless contacts since the rise of the ‘mummy blogger’ many years ago, we’ve recognised an increasing client need for more analytical matching of influencers to their brands.
“Our new ‘Influencer Intel’ database allows us to future-proof this resource and the sophistication of what we can offer our clients. During an age when businesses need a comprehensive arsenal of tools at their disposal, together with a highly respected, expertly trained team, we felt this was the optimum time to streamline our invaluable data.”
Azaria is an award-winning agency and has gained an enviable reputation for creating engaging campaigns for family brands, from industry giants to small start-ups. Dominating in specialist PR with its expertise in this arena for sixteen years, Azaria knows how to create a must-have product and help brands become household names.
Azaria’s new website was designed by Yolk Designs . For more information on Azaria visit www.azariapr.co.uk, follow what they are up to @azaria_ltd and say hi to Amber and the Team at firstname.lastname@example.org.