CuddleCo are excited to announce their collaboration with Next in creating a digital first moment launching their latest Baby Shop.

Baby Shop has everything expectant and new parents need in one place, covering all the essentials from baby clothes to nursery furniture. CuddleCo are one of only four brands that feature in the exciting digital campaign from Next, which captures the precious moments parents will treasure forever. Including time spent bonding in the sumptuous Etta Chair, with cute cuddles and dream feeds, or watching them sleep in the modern classic Ada Cot Bed.

Along with CuddleCo, you’ll see other familiar brands, including aden + anais, HALO and Mamas & Papas. 

Look out for the advert on Sky platforms and online or head to the Baby Shop on the Next website.

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