Graco, a trusted name in baby gear, launches its official UK TikTok channel, @gracouk.
This latest addition to its digital presence, including Instagram, Facebook, YouTube, and the award-winning Graco Village microsite, reflects its commitment to engaging with today’s parents.
Luisa Rollins-Svensson, Graco Marketing Manager, explained, “TikTok goes beyond being a place for entertainment; it’s increasingly used as a search engine for product information and recommendations. We’re excited to use the platform to showcase the depth of our product range in a format that’s visual, engaging, and informative.”
Graco plans to create content demonstrating its dependable, well-crafted products that deliver exceptional value for families, leveraging TikTok’s dynamic, video-first platform to highlight the standout features of its range.
Follow Graco on TikTok at @gracouk.
