Don’t miss out on the latest edition of Nursery Today! Packed with pages of news, views and hot products.
IN OUR FEATURES/SPOTLIGHT SECTION: This month we focus on Baby Essentials (page 16), British by Design (page 24), Nursery Distributors (page 24) and also shine Travelling Baby (page 40).
IN OUR RETAIL SECTION: Managing Director Lorretta Owen shares her outlook for the year, from shifting consumer behaviour and standout product categories to the growing importance of digital engagement. Find out more starting from page 10.
INTERVIEWS: Inside this issue over on page 9, Joie’s Head of Product Management Damon Marriott reflects on a year of continued growth, evolving consumer expectations and the products that helped define 2025.
SPECIAL FEATURES:
Over on page 28 Matt Dyson, Rockit co-founder and designer, pens a fantastic article exploring the enduring pull of British design within the nursery sector and beyond.
You will also find a great insight into Vital Baby among the pages of this issue. At Vital Baby, progress has always been about more than keeping up, but more moving forward with practical purpose. For over 20 years, the proudly family-run British brand has been designing award-winning baby products that make everyday parenting simpler, safer and more intuitive. You can find out more over on page 22.
PLUS: Our contributors this month bring you articles of interest with Pramland’s John Barker reflecting on festive trading, his view on the realities of online discounting, and the growing impact of brands selling direct to consumers (page 32), while The Nursery Store’s Christy Foster reflects on the importance of purpose, focus and forward momentum.
Finally, from page 42, Jonathan Feingold shares his first-hand perspective from the HK TDC Baby Show 2026 – a vast, factory-led global exhibition where emerging trends, future product concepts and worldwide buying habits come into sharp focus.
RETAILERS AND SUPPLIERS: if you have news or views that you would like considered for inclusion in the next issue, please email Editor Penny Franks at penny@lemapublishing.co.uk
