Preparations for Kind + Jugend 2025, taking place from 9 to 11 September, are showing excellent progress with over 70 percent of the exhibition space already booked.
Companies from more than 40 countries, including Germany, numerous European markets, the US, Australia and the UK, have confirmed their participation. Several exhibitors who last participated in 2019 are also returning. As the world’s leading trade fair for the industry, Kind + Jugend provides the perfect platform for building international business connections, engaging in personal exchange and experiencing firsthand presentations of trends and innovations.
An integral feature of the trade fair is the Kind + Jugend Innovation Award, which has already begun accepting entries. Exhibitors can submit their innovations through the trade fair’s official website until 21 June.
The award is considered one of the most important in the international baby and toddler industry. Highly esteemed by professionals and retailers, it is recognised as a reliable indicator of pioneering product developments. The award is presented in eight categories, including Moving & Travelling, Furniture & Facility, Home Textiles & Decoration, Maternity & Kids Fashion, Toys & Education, Safety & Monitoring, Mom & Kids Care and Sustainability & Nature. The evaluation is carried out by an independent international panel of experts. In addition to the main categories, a special Midwives’ Choice award is granted by a jury of midwives in partnership with hebammen-testen.de. The festive award ceremony will be held for the first time on the opening day of the trade fair in the Europasaal at Koelnmesse.
As part of its ongoing improvements, Kind + Jugend has expanded its stand construction services to address the different requirements of exhibitors. These modular all-in-one solutions provide an efficient, cost-effective alternative to custom stand designs, making them perfect for first-time exhibitors, those needing extra display space or companies joining at the last minute. An overview of the stand construction packages can be found on the trade fair website.
New to the portfolio is the From M&O to K&J Design Package tailored to exhibitors coming from Maison et Objet who want a seamless setup experience at Kind + Jugend in Cologne. Additional options include the Creative Package, ideal for hands-on or creative collections, and the EASY Entry Package, which was successfully introduced in 2024. Newcomers will find exhibition sections with a proven track record in the Start-up Area and Young Innovators programme, which is supported by the Federal Ministry for Economic Affairs. Already registered exhibitors can also participate in the New Product Trail (formerly the Novelties Trail) – a special format designed to give new products targeted visibility.
One thing is already clear – Kind + Jugend 2025 will once again be the meeting point for an international industry driven by innovation, quality and personal connections.
