Cara Sayer, inventor of SnoozeShade and its Chief Sleep Officer, has been named a finalist in the 2025 Allica Bank Great British Entrepreneur Awards, shortlisted in the Maker & Creator Entrepreneur of the Year category.
Often dubbed “The Grammys of Entrepreneurship,” the awards shine a light on the UK’s most inspiring business journeys. This year, more than 800 entrepreneurs across the UK have been recognised for their innovation, impact and determination.
SnoozeShade was born from a simple idea during those all-too-familiar early parental days. Now, over 15 years later, more than half a million SnoozeShades have been sold around the world. With over 80 awards, a loyal following of parents (including a few famous faces – and even royalty), and official recognition from bodies like INPAA in Australia – SnoozeShade is the only sun and sleep shade range to be approved – it’s grown into a trusted essential.
Each product is made with our unique EziBreez™ mesh – air-permeable and better than breathable. From the very beginning, it’s been about helping little ones sleep safely on the go and giving parents the freedom to get out and about again.
“I’m honestly so proud (and a bit stunned!) to be named a finalist,” said Cara Sayer, inventor of SnoozeShade and its Chief Sleep Officer. “They say to be recognised for something that began over 17 years ago during my own sleep-deprived, nap-trapped days is incredibly special.”
This year’s finalists collectively:
- Employ over 25,000 people across the UK
- Are expected to create more than 9,000 new jobs in the coming year
- Generate a combined turnover of £2.25 billion
- Represent an average business age of six years
Winners will be announced at a special ceremony on Monday 17 November 2025, at London’s Grosvenor House, where over 1,500 business leaders and entrepreneurs will come together to celebrate.
To learn more about SnoozeShade and its range of sun-safe, sleep-supporting products for babies and toddlers, visit www.SnoozeShade.com
More on the awards at: www.greatbritishentrepreneurawards.com
