Cara Sayer, inventor of SnoozeShade and its Chief Sleep Officer, has been awarded the Maker & Creator Entrepreneur of the Year for the South East region, in the 2025 Allica Bank Great British Entrepreneur Awards. Up against thousands of entrants Cara stood out for her courage, ingenuity and results – it’s a win she is incredibly proud of.
Winners were announced at a special ceremony on Monday 17th November 2025, when over 1,500 business leaders and entrepreneurs came together at London’s Grosvenor House, to celebrate the entrepreneurial visionaries of today.
Often dubbed “The Grammys of Entrepreneurship,” the awards shine a light on the UK’s most inspiring business journeys. This year, more than 800 entrepreneurs across the UK have been recognised for their innovation, impact and determination.
SnoozeShade was born from a simple idea during those all-too-familiar early parental days. Now, over 15 years later, more than half a million SnoozeShades have been sold around the world. With over 80 awards, a loyal following of parents (including a few famous faces – and even royalty), and official recognition from bodies like INPAA in Australia – SnoozeShade is the only sun and sleep shade range to be approved – it’s grown into a trusted essential.
Each product is made with a unique EziBreez™ mesh – air-permeable and better than breathable. From the very beginning, it’s been about helping little ones sleep safely on the go and giving parents the freedom to get out and about again.
Speaking about her award win Cara said: “I am so excited, if a little shocked, to have won this award. I know there was tough competition so it is just incredible to be recognised, especially for something I first created over 17 years ago during my own sleep-deprived, nap-trapped days.”
To learn more about SnoozeShade and its range of sun-safe, sleep-supporting products for babies and toddlers, visit www.SnoozeShade.com
More on the awards at: www.greatbritishentrepreneurawards.com
